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RAMI ELKERDANI
CREATIVE DIRECTOR/TECHNOLOGIST

Hello! Welcome to my little corner of the internet. Here you'll find a little bit about my professional career and the work I've done as a Creative Director in ad agencies and working in the tech industry. 

My Advertising Career

My journey started in post production while I was still in university, freelancing as a 3D modeler and animator, and learning the ropes of editing, compositing, and sound design. From building pack shots to visual effects supervision, my passion for storytelling grew with every project. Eventually, I transitioned into advertising, where I had the chance to bring even bigger ideas to life. Over the years, I’ve had the pleasure of working with incredible brands like Vodafone, Pepsi, Redbull, Orange, and Coca Cola, producing award-winning campaigns. This reel showcases the diverse creative paths I've explored—from post production to creative direction.

My Time at meta

I joined Meta in 2017 as a Creative Strategist, where I had the opportunity to collaborate with over 70 global brands to build campaigns made for Meta platforms across EMEA and MENA. From innovative live shopping and branded webisodes to creating the region’s first virtual tour guide and exploring the future of advertising in VR, my work focused on bringing engaging and creative solutions to life. This video highlights my contributions to campaigns, global experiments, and product innovations that shaped the future of Meta’s platforms.

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